Db1 managing organizational change Research Paper

Db1 managing organizational change - Research Paper illustrationIn order to maintain customer preference and ensure continued growth within the corporation, McDonalds leadership introduced a business outline based on maintaining the current customer and ensuring that these customers are competent to get the preferred flavors and taste in all McDonald restaurants. This strategy saw the increase in the ships companys profits and sales. The company also introduced a new strategy that involved product education focusing on the entire market, which in turn increased the companys market share, as many people preferred McDonald products (McDonald Corporation, 2013). This strategy focused on consistency of the companys products via suppuration of sophisticated provider network operation and intensive distribution channel. By establishing a sophisticated supplier system and distribution channel, the firm has been in a position to attain product consistency and select across the countri es globally. As part of its planning process, the introduction of act like retailer or merchandiser imagine or think like betray motto helped the company to depend on conveyancing or delivering sales instantly and guarding brand name or status (McDonald Corporation, 2013).The process quality strategy involved acting like a retailer, but thinking like a brand illustrated the business office of change and focus on service quality. Consequently, the franchise model ensured that the different units operated in a semi-autonomous way, which ensured that the brand is established in the international market. The focus of the organization is on the quality of the products and high level of service given to the customers. The use of the Barbie Toys with the happy meals repeatedly has ensured consistence and preference of the products by the consumers. These toys have become a useful segment for the collectors of both the McDonalds and Barbie toys (McDonald Corporation,